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Direct Index Club —
Build Your Own ETF at 0% Fees

Stop paying expense ratios. Pick the top holdings of any ETF, own them directly, and keep 100% of the returns.

Try Defence ETF (ITA) →Browse all ETFs
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Research finding: 15–20 stocks replicate a sector ETF at R² > 0.95

Studies show the top holdings account for 70–80% of an ETF's weight. Cap-weighting those stocks closely mirrors the full fund — at zero management fees. Read the methodology →

How it works

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Step 1
Pick an ETF

Choose from SPY, QQQ, ITA, XLV, XLE, HACK — or use it as inspiration for your own theme.

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Step 2
Customise your basket

Select which stocks to include, adjust weightings, and set your portfolio size.

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Step 3
See savings + buy list

Get your estimated R² correlation, annual fee savings, 20-year compounded gains, and exact $ amounts to buy each stock.

The compounding cost of expense ratios

$100,000 invested, 7% annual growth

Expense RatioETF Example10 Years20 Years30 YearsLost (30yr)
0.00%DIY Basket$196,715$386,968$761,226
0.09%SPY / VOO$195,067$380,510$742,249-$18,976
0.4%ITA (Defence)$189,484$359,041$680,325-$80,901
0.6%HACK (Cyber)$185,959$345,806$643,056-$118,169
0.75%ARKK$183,354$336,185$616,408-$144,818
Read the full methodology →